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«Sponsoring brands receive a lift in "intent to purchase" seven times greater than that of the typical TV spot. In addition, sponsors also realized far greater ROI (Return of Investment) levels than those achieved by regular spot advertisers in TV, radio and print».
These figures are based on a study published by the «Journal of Advertising Research» in January 2007, and were also mentioned in Adweek, the definitive American web-site for this field (www.adweek.com).
The visibility of a brand-name during a sporting event is a communication channel which has been shown to be more effective than traditional methods.
The 2007 World Championships of Minigolf will have worldwide media coverage, including the Italian RAI and Mediaset. In order to assure that your brand-name is in the spotlight, don't hesitate to contact us.
In our brochure you can find statistics and information on the event, to view the brochure click on the icon at the bottom of this page.
For additional information please contact:
Matteo Dall'Ava, Marketing Director
Email. mdallava@eoipso.it - Cell. (+39) 347.7816619
Eugenio Porzio, Sales Manager
Email. eporzio@eoipso.it - Cell. (+39) 340.9665279
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